Retailers Optimize Shopping Platforms, Lifting Sales and Customer Engagement

    I RETAIL SALES DECEMBER 2019 I Research Brief Retailers Optimize Shopping Platforms, Lifting Sales and Customer Engagement I Evolving shopping behavior drives spending to record high. Sales growth for Black Friday and Cyber Monday neared 20 percent as consumers sustained robust spending patterns. Digital channels delivered strong growth during the four-day weekend, with […] Read More

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